232: How To Sell Like CONOR MCGREGOR (Influence, Mindset, Success Secrets) With Owen Fitzpatrick

Owen Fitzpatrick is a globetrotting psychologist who has the same passion for mixed martial arts that I do.

As it’s UFC 205 this evening, I invited Owen onto the show to dissect the phenom that is Conor McGregor and the psychology behind his success both in and out of the octagon.

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Resources mentioned:

Owen’s Facebook page



WIKI: Conor McGregor

BOOK: Pre-Suasion: A Revolutionary Way to Influence and Persuade


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Will Barron is the founder of Salesman.Red and host of the Salesman Podcast where he entertains hundreds of thousands of millennial salespeople every month. If he isn't recording or editing shows he's racing his RX8 or riding bicycles down mountains.