All About The Hustle With Steli Efti

Steli Efti joins Will on this episode of the Salesman Podcast to discuss sales hustle and why it’s the only thing that will guarantee your success as a salesman.






Why searching for more “no’s” works

The show is kicked off by diving into Steli’s background and then I ask him if he believes he is a natural born salesman.

“I have a high tolerance for pain which surely helps in sales” – Steli Efti

The show is wrapped up with Steli explaining that no human being is perfect, everyone gets down in the dumps but it’s the salespeople who are willing to pull themselves back out of it that succeed.

Steli and Will also cover –

  • Is there such thing as a natural born salesperson?
  • Why your levels of hustle are the only thing that matters
  • Will’s RX8 and the problems he’s had with it
  • How to become higher energy
  • The steps to taking more sales action day on day



Sponsor: Pipedrive CRM

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Guest info:

Steli Efti is the co-founder and CEO of and ElasticSales. He has helped more than 200 venture-backed startups to build and scale their sales processes and closed thousands of deals worth tens of millions of dollars.


Show notes: – A CRM to close more deals and make more sales.

Mazda RX8

Further reading – Hacking Motivation: What To Do When You Can’t Be Bothered Doing Anything


Books mentioned:

The Ultimate Startup Guide To Outbound Sales

Feel The Fear And Do It Anyway: How to Turn Your Fear and Indecision into Confidence and Action

The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers


Will Barron is the founder of Salesman.Red and host of the Salesman Podcast where he entertains hundreds of thousands of millennial salespeople every month. If he isn't recording or editing shows he's racing his RX8 or riding bicycles down mountains.

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