Differences Between What Marketing Does And Sales Want

This video from Lattice-engines¬†shows pretty clearly the gap between most companies marketing and sales departments. We want real leads, not random people who have signed up to a mailing list because you’ve offered them some free shiny ebook!



Will Barron is the founder of Salesman.Red and host of the Salesman Podcast where he entertains hundreds of thousands of millennial salespeople every month. If he isn't recording or editing shows he's racing his RX8 or riding bicycles down mountains.

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