Improve Your Sales Communication With Ben Decker

Ben Decker joins Will on this episode of the Salesman Podcast to discuss how to better communicate and so sell, in the corporate B2B world.







Sales Communication

The show is kicked off with Will asking Ben if communication is a learn-able skill or if it’s something you’re born with and if this is what separates the A* from the A salespeople?

The best [communicators] are aware of what they’re doing and what they want to do – Ben Decker

The show is wrapped up by looking at why most presentations are a real bore to sit through and how they can be used as a genuine tool to influence and inspire others.


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Guest info:

Ben Decker is the leading expert in messaging and business communications. As Chief Executive Officer of Decker Communications, Inc., Ben lives the firm’s mission of transforming business communications.

He has worked with hundreds of leaders in Fortune 500 companies to strategize and implement communications solutions that are practical, direct and attainable.


Show notes:

Decker Communications

@DeckerBen – Awesome alternative to Powerpoint

Made to Stick: Why some ideas take hold and others come unstuck

Blink: The Power of Thinking Without Thinking

Communicate to Influence: How to Inspire Your Audience to Action


Will Barron is the founder of Salesman.Red and host of the Salesman Podcast where he entertains hundreds of thousands of millennial salespeople every month. If he isn't recording or editing shows he's racing his RX8 or riding bicycles down mountains.

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