Is The Motivation To Sell Built Into Your DNA? With Elisabetta L. Faenza

Elisabetta L. Faenza joins Will on this episode of the Salesman Podcast to discuss if the motivation that the top salespeople have to crush it each day comes innately from a person’s DNA or if it’s something that can be trained and improved over time.





How To Hack Your Sales Motivation

Elisabetta start the show with some examples from history of how the worlds greatests come in both forms; those who are naturally talented and those who have outworked the rest to make up the difference.

“It’s not that you can’t be a great salesperson, athlete or artist if you don’t have the genetic pedary but boy does it make it easy.”

They wrap up the show by taking a closer look at the neurochemicals involved in motivation (and motivating others to close deals) and how these can be leveraged day to day to get more done.

Elisabetta and Will also cover –

  • Can anyone become a world beating salesperson?
  • Why some people perhaps get it easier than others
  • How to develop your hustle muscle
  • Why some salespeople jump around to a different sales role every few years and others stick it out for the long term
  • How your personality shapes how you are motivated
  • Why play is important for all sales professionals



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Guest info:

Best selling author of The Energy Code, The Infidel and Veritas, Elisabetta L. Faenza is a dynamic and inspiring professional with more than 30 years experience as a performance expert; a substantive background in education, a commitment to expanding learning opportunities and a passion for working in a collaborative and team-oriented manner.
Throughout her career, Elisabetta’s skill in translating complex scientific details into relatable and actionable information has helped thousands of individuals and countless companies set goals, launch new projects and turn around performance. Elisabetta utilizes her experience as a hypnotherapist, plus empirical, neuroscience and statistical analysis in providing data-driven and science based courses that maximize human potential.


Show notes:

Udemy – ACTIV8DNA – Unlocking your true potential


Pomodoro – Using 15 minute timers to get stuff done

Myers–Briggs Type Indicator


Books mentioned:

The Energy Code: 7 Keys to Activating Your DNA for Increased Productivity, Creativity, Innovation and Profit

The Rise of Superman: Decoding the Science of Ultimate Human Performance


Will Barron is the founder of Salesman.Red and host of the Salesman Podcast where he entertains hundreds of thousands of millennial salespeople every month. If he isn't recording or editing shows he's racing his RX8 or riding bicycles down mountains.

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