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Jon Miller is the CEO and co-founder of Engagio.com and a world leading expert in the world of “account based”.

On today’s episode Jon is explaining the step by step process he would personally use to close a huge account.

What you will learn in this episode:

Jon explains the following in this episode of the Salesman Podcast LIVE –

  • Why most sales outreach is SPAM (and how to avoid sending it yourself)
  • How to navigate the account and understand that there is likely more than one buying centre
  • The importance of knowing industry trends and what your prospects competition are up to

 

 

Resources mentioned:

 

Transcript:

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