Use “Intentional Energetic Presence” To Close More Sales With Anese Cavanaugh

Anese Cavanaugh joins Will on this episode of the Salesman Podcast to discuss the benefits of understanding and leveraging IEP (Intentional Energetic Presence) in sales.





Intentional Energetic Presence

The show is kicked off with Anese giving an overview of what Intentional Energetic Presence is, how we can use it and why it’s especially useful for salespeople.

Next Anese dives specifically into intention and how deciding on clear outcomes before making sales calls or starting sales presentations always steer the interaction in that direction.

“I believe that we all have the ability to intuit, I believe that we can all be incredibly empathic. I think that it’s a matter of how much permission we give ourselves and  how much we exercise those muscles.”

The show is wrapped up with Anese explaining the importance of understanding your presence on the phone or when you ‘show up’ in person.

Anese and Will also cover –

  • What the IEP is and how it can help sales professionals
  • How writing down your intentions beforehand can lead conversations down that route
  • The power of taking into account the emotional changes you want to make to a prospect
  • How to do a ‘presence reboot’
  • Why body language is blown out of proportion in sales/influence books



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Guest info:

Anese Cavanaugh is the creator of the IEP Method (Intentional Energetic Presence) as well as a leadership and collaboration advisor, strategist, and thinking partner for business leaders in the design, service and innovation spaces.

Through her speaking, writing and creative leadership programs, people learn how to optimize their leadership and presence, bringing their best selves to the table for greater collaboration, impact, and cultural success.


Show notes:


Anese’s awesome blog

Anese Cavanaugh’s Inc. column 


Books mentioned:

Contagious Culture: Show Up, Set the Tone, and Intentionally Create an Organization that Thrives


Will Barron is the founder of Salesman.Red and host of the Salesman Podcast where he entertains hundreds of thousands of millennial salespeople every month. If he isn't recording or editing shows he's racing his RX8 or riding bicycles down mountains.

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